How reporter search works
Understanding our AI-powered journalist matching system
HeyJared's reporter search uses advanced AI technology to analyze thousands of journalists and match them with your story. Here's how our intelligent matching system works behind the scenes.
The Search Process
Step 1: Database Analysis
Our system continuously analyzes thousands of journalists across major publications, tracking their recent articles, beat coverage, and writing interests. This creates a comprehensive profile for each reporter.
Step 2: AI Matching
When you enter your story details, our AI analyzes the content and matches it against journalist profiles. It considers topic relevance, recent coverage patterns, and the likelihood of interest in your specific story.
Step 3: Relevance Scoring
Each potential match receives a relevance score based on multiple factors including topic alignment, publication tier, recent activity, and historical coverage patterns. Higher scores indicate better matches for your story.
What We Analyze
Journalist Factors
- • Recent article topics and themes
- • Beat coverage and specializations
- • Publication frequency and activity
- • Publication tier and reach
- • Response patterns and engagement
- • Geographic focus areas
Your Story Factors
- • Industry and sector relevance
- • News angle and timing
- • Company stage and traction
- • Geographic location
- • Unique story elements
- • Target audience alignment
Search Filters and Options
You can refine your search results using several filters to find the most relevant journalists:
Publication Type
Filter by publication categories like tech blogs, major newspapers, trade publications, or industry-specific outlets to match your target audience.
Beat Coverage
Search by specific beats like startups, enterprise software, consumer tech, fintech, or other industry verticals.
Geographic Focus
Find journalists who cover specific regions, from Silicon Valley tech to global business or local market reporters.
Activity Level
Filter by how frequently journalists publish, ensuring you target active reporters who are likely to respond.
Understanding Search Results
Your search results are ranked by relevance, with the most promising matches at the top. Here's how to interpret the information provided:
Match Score
A percentage indicating how well the journalist's interests align with your story. Scores above 80% are excellent matches, while 60-80% are good potential matches.
Recent Articles
Shows the journalist's most recent articles to help you understand their current interests and coverage areas. Use this to personalize your pitch.
Contact Information
Verified email addresses and social media handles for direct outreach. We prioritize accurate, up-to-date contact information.
Search Tips for Better Results
Why might some reporters not appear?
Our database focuses on active journalists with verified contact information. Some reporters may not appear due to privacy settings, inactivity, or database coverage limitations.Learn more about reporter visibility
Next Steps After Finding Journalists
Once you've found relevant journalists, it's time to craft personalized pitches:
Ready to reach out?
Learn how to craft compelling pitches and maximize your outreach success: