When Wired covers your AI startup, the world takes notice. As a leading publication for technology and business news, Wired's AI reporting reaches decision-makers, investors, and industry leaders who shape the future of technology. For AI companies seeking visibility, these are the journalists you need to know.
Based on our proprietary database tracking 50,000+ reporters and millions of stories, we've identified the top 3 AI reporters at Wired. These journalists are actively covering AI and technology—and they're the ones who can help your AI company reach Wired's influential readership.
Each reporter profile includes their publication, beat details, and insights on what types of stories they're most likely to cover. Use this guide to find the right Wired journalist for your AI company pitch.
Wired's Top AI Reporters
Activity Stats
- •Total Stories: 62
- •Stories (30 days): 1
- •Avg per week: 1.2
Sections
- •Sections: consumer, commerce, media, ai, work, arts
### STORY ANGLES: - Focuses on consumer tech trends and product innovations, especially those with unique or standout features (e.g., foldable devices, AI wearables). - Highlights practical and stylish tech accessories that enhance daily life or work-from-home setups. - Covers major tech events and launches (e.g., CES) with hands-on insights and product details. - Occasionally emphasizes market impact (e.g., product sellouts, company exits) and sustainability trends in tech.
Why they matter: An focused AI and technology reporter at Wired with 62 total stories. Key voice in the Wired tech coverage that shapes industry narratives.
Best for: AI startups, consumer, commerce, media, gear, gear / products / phones companies, technology announcements
Activity Stats
- •Total Stories: 43
- •Stories (30 days): 1
- •Avg per week: 0.8
Sections
- •Sections: consumer, media, commerce, work, ai, enterprise
### STORY ANGLES: - Focuses on consumer technology: Reviews, buying guides, and product comparisons dominate coverage. - Highlights innovation and advancements: Emphasizes cutting-edge features like rollable displays or upgradable components. - Explores market trends: Occasionally covers broader industry challenges, such as supply chain issues or tech mergers. - Practical utility: Offers advice and insights to help readers make informed purchasing decisions.
Why they matter: An focused AI and technology reporter at Wired with 43 total stories. Key voice in the Wired tech coverage that shapes industry narratives.
Best for: AI startups, consumer, media, commerce, gear, gear / products / computers companies, technology announcements
Activity Stats
- •Total Stories: 42
- •Stories (30 days): 0
- •Avg per week: 0.8
Sections
- •Sections: consumer, commerce, media, education, ai, energy
### STORY ANGLES: - Focuses on consumer-oriented technology, emphasizing practical applications and usability. - Highlights product recommendations and comparisons, often tied to specific use cases (e.g., elderly care, home security, off-grid living). - Incorporates seasonal or timely angles, such as holiday deals or emerging trends. - Occasionally includes personal experiences or mixed reviews to provide relatable insights.
Why they matter: An focused AI and technology reporter at Wired with 42 total stories. Key voice in the Wired tech coverage that shapes industry narratives.
Best for: AI startups, consumer, commerce, media, gear, gear / how to and advice companies, technology announcements
How to Pitch Wired AI Reporters
Wired reporters cover hundreds of companies. To stand out, you need a newsworthy angle and a compelling pitch:
- •Funding news: Major funding rounds with notable investors get priority coverage
- •Product launches: New AI products with clear differentiation and traction data
- •Technical depth: AI reporters appreciate technical details—don't oversimplify your innovation
- •Exclusives matter: Offering an exclusive significantly increases your chances of coverage
- •Timing: Pitch 1-2 weeks before your news—Wired needs lead time for quality coverage
Why Wired Matters for AI Coverage
Coverage in Wired delivers unique benefits for AI startups:
- •Investor visibility: VCs and decision-makers read Wired—coverage gets you on their radar
- •Industry credibility: Wired coverage signals you're a company to watch
- •Talent attraction: Engineers and AI researchers follow Wired for industry news
- •SEO and discovery: Wired articles rank well and drive long-term traffic
Finding More AI Reporters
While Wired is essential for tech coverage, a comprehensive AI PR strategy includes multiple outlets. Consider building relationships across TechCrunch, The Verge, Wired, VentureBeat, and other tech publications.
To find sources who match your specific AI company, use HeyJared's AI-powered search. Simply describe your startup and what you're building, and we'll match you with the most relevant AI reporters based on their recent coverage, beat alignment, and expertise.
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